Privacy Policy

Last updated: March 2026

Who We Are

Sprog is a trading name of KYMM Ltd, a company registered at 4a Church Street, Market Harborough, Leicestershire, LE16 7AA. Our venue is located at 166 Harvest Road, Market Harborough, LE16 9FN.

If you have any questions about how we use your personal data, please contact our Data Protection Officer at: adam@kymm.org

What Data We Collect

We may collect the following personal information about you:

  • Name

  • Email address

  • Postal address

  • Phone number

  • Date of birth

  • Visit and transaction history (where applicable)

  • Marketing preferences and opt-in status

How We Collect Your Data

We collect your data when you:

  • Sign up to our mailing list via our website or in-venue sign-up forms

  • Make a booking or reservation through our booking system

  • Connect to our Wi-Fi

  • Make a purchase at our venue

  • Contact us directly by email, phone, or social media

How We Use Your Data

We use your personal data to:

  • Send you marketing emails, offers, and newsletters (with your consent)

  • Personalise communications based on your preferences and visit history

  • Manage your bookings and reservations

  • Administer loyalty schemes or voucher offers

  • Improve our products and services

  • Comply with legal and regulatory obligations

We process your data on the basis of your consent for marketing purposes. You can withdraw your consent at any time.

Email Marketing

We use Acteol SE, a marketing platform provided by The Access Group, to manage our customer database and send email communications. Your data is stored and processed within this platform in accordance with their data processing agreement.

Every marketing email we send includes an option to unsubscribe or manage your preferences. You can also update your preferences at any time by contacting us at adam@kymm.org.

Sharing Your Data

We do not sell your personal data. We may share it with trusted third-party service providers who help us operate our business, including:

  • The Access Group / Acteol — marketing platform and CRM

  • Collins — reservation and booking management

  • Wireless Social — Wi-Fi data collection

  • Access EPOS — point of sale and transaction data

All third parties are required to handle your data securely and in accordance with applicable data protection law.

Data Retention

We will retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. If you unsubscribe from marketing, we will suppress your details rather than delete them to ensure we do not contact you again in error.

Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you

  • Rectify any inaccurate data

  • Erase your data ("right to be forgotten")

  • Restrict or object to processing

  • Data portability — receive your data in a structured format

  • Withdraw consent at any time for marketing communications

To exercise any of these rights, please contact: adam@kymm.org

Cookies

Our website at www.sprog.life may use cookies to improve your browsing experience and to track website usage. A separate cookie policy is available on our website.

Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available at www.sprog.life.

Complaints

If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):